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  • Facebook’s ‘experiment’ isn’t evil, it’s just marketing 101

    Facebook’s ‘experiment’ isn’t evil, it’s just marketing 101

    Facebook is taking a lot of heat after revelations that it conducted experiments with user’s social network newsfeeds. The outrage is unjustified, though. All Facebook really did is AB testing. It’s Marketing 101, and it’s used by a variety of industries for various purposes. First, a little background on Facebook’s transgressions. According to a study…